Three companies, from B2B SaaS to public transport, commerce and a paints ecosystem. Each chapter links to the work it produced.
2025 – Now
01 · Surat · Remote
Managing the end-to-end digital product ecosystem for a leading paints & coatings brand, which included a field survey app, an estimation portal, the consumer website and contractor & dealer loyalty portals. Shipping across mobile and web and measuring impact.
Work from this chapter
2022 – 2025
02 · Mumbai
Led UX for public-transport and eCommerce products, most notably WhatsApp Metro eTicketing for four metro networks, plus white-label commerce for brands like Tim Hortons India and a B2B seller dashboard.
Work from this chapter
2021 – 2022
03 · Mumbai
My first design role, where I partnered with product managers and engineers to craft clean, usable interfaces for a B2B SaaS customer-success platform, learning to design for depth and data.